Quick thread on how to talk to media. My background: I've done professional PR training at a large firm although I didn't much interface with press
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There is another option, but it's not for the faint of heart.
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Pre-empt the story. Get to another journalist. Give them enough "meat" to make them interested, but not enough to get them frenzied.
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“Am I being interviewed” the new “Am I being detained?”
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despite this sage advice, the problem is no matter how rational people believe themselves to be, they enjoy attention and will gladly immolate themselves, their livelihoods, and their immediate social circles to get it (this is, as i said in former career, a Teachable Moment)
Thanks. Twitter will use this to make your timeline better. UndoUndo
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