Thread on Amazon location decisions.
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HQ2 reads to me as Amazon's attempt to deal with this longer-term political risk in several ways. First, it's a strike at Seattle specifically for lashing out at Amazon. Further, it sends a message to other jurisdictions that attempts at extraction will be rebuffed forcefully.
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Finally, it gives Amazon additional flexibility in the allocation of its workforce. If a city attempts extraction in the future, Amazon can (more easily) move existing or future jobs to another location. This may deter extraction attempts.
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Amazon is a large enough target at this point that it needs to seriously consider political risks, and HQ2 seems to me (casually observing) to be a smart way of doing this.
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My hunch given the media reaction is that doing it so *publicly* was a bad move. Everyone hates big firms, apparently, and if they're concerned about political risks the best move might be to stay low-key. The big stick would have been enough. /thread
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End of conversation
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