Did 4 customer research/JTBD interviews today. Have like 8 more next week.
I am exhausted but also very inspired.
Conversation
Before I did them I went back and listened to talk about his experience doing it with ZipMessage. Really inspired me to dig in, and then a push from last week got me doing it.
Really glad I am.
Here's the episode - bootstrappedweb.com/talking-to-cus
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6
I've now done 7 of these for EditorNinja (with ~6 more scheduled), and I am extremely clear already on what we need to build.
The best book I've read on conducting interviews like these is 's "Deploy Empathy":
deployempathy.com
