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Debora Lima
@dlimatweets
Corporate comms/crisis PR, Sensei Advisory. Previously:
@FuelVC
via
@ExperienceTag
; reporter
@SFBJNews
@MiamiHerald
.
Miami, FLJoined January 2014
1,671 Following
979 Followers

Debora Lima’s Tweets

Debora Lima
@dlimatweets
Bridgewater’s dots system walked so Coinbase’s employee rating system could run
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Insider Tech
@TechInsider
Coinbase is reportedly testing out having employees rate each other in an app with a thumbs up or thumbs down after meetings and other interactions businessinsider.com/coinbase-askin
Debora Lima Retweeted
Brian Bandell
@BrianBandell
How the rapid increase in home prices & inventory shortage has impacted South Florida: Affordability crisis much worse, homeowners not selling because they have nowhere to go, super wealthy replacing successful professionals in prime neighborhoods
bizjournals.com
Cover Story: Surging home prices sting local businesses
It's quickly become way more expensive to buy a home in the tri-county area, and it's not just an issue for would-be buyers.
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Debora Lima Retweeted
Bill Gurley
@bgurley
Most companies way under invest in PR. They well spend to the moon on variable marketing, but they stop PR at $50k a month. Crazy to me.
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Dennis Schaal
@denschaal
Airbnb fact bout its PR: @bchesky: 'We got more than 0.5 million articles in last year, in 2020, and we had as much share of voice as most of the other major travel companies combined. And that's how we really built the brand of Airbnb more than anything, probably, is PR.'
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Debora Lima
@dlimatweets
"Nice packaging can get people to pay more. But private label brands defy this norm ... With private label, design isn’t meant to get consumers to pay more for a product. Instead, it’s supposed to make people feel better about paying less."
eyeondesign.aiga.org
When Did Generic Grocery Brands Get So Good Looking?
Imagine, if you will, that you’re in a grocery aisle looking for flour. Your eyes scan bags upon bags for something familiar, but the brand you normally buy is out of stock. There’s this other one,...
Debora Lima
@dlimatweets
"That shift toward intentionality underlies much of the innovation we’ve seen ... Podcasts, newsletters, Patreon, OnlyFans — all are built on the premise that users will deliberately choose to forge ongoing connections with their favorite creators." bit.ly/3uMQAM6
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Debora Lima Retweeted
Mary Ann Azevedo, ooo
@bayareawriter
London-based
@imaginecurve
raises a $95M Series C, plans major U.S. expansion, reports @rebeccaayers234 for
@FinLedgerNews
. Curve’s banking platform has a smart card that allows customers to “supercharge” their legacy banks without leaving their bank.
finledger.com
London-based Curve raises $95 million, plans U.S. expansion
London-based Curve has raised $95 million in a Series C round, and the fintech plans on using the investment to expand internationally — including to the U.S.
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