@derekwillis I disagree. I think they should be both. We work with clients hands-on to help them understand the 'what' and the 'how'.
A strategy team should be a beacon, a point of contact when hard questions arise. It should not be for "how do I use social media."
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@MikeKoshko not in a newsroom. We don't have "how do I use a notebook" teams.0 retweets 0 favorites -
@derekwillis ahh, I see. Well they have to learn somehow. Maybe those ppl should take a class somewhere on how to use a laptop first.0 retweets 0 favorites -
@MikeKoshko they do have to learn. I'd argue that those that can't prob aren't going to be helped by strategy team.0 retweets 0 favorites - View other replies
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@derekwillis that's what they need for strategy. The mechanics are another story, but they need to know what content is truly valuable.0 retweets 0 favorites -
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Derek Willis
Mike Koshko