You have to believe your own story. http://bit.ly/164uGjk
@IanGertler @shervin -- it's deeper than story telling. you have to be telling the truth. and be right.
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@davewiner@shervin Absolutely—big point. I guess I've always taken that as a given part of the process. But, certainly something to stress.Thanks. Twitter will use this to make your timeline better. UndoUndo
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