Q2 Why is inspiration so important in digital marketing? Isn't it all just about numbers and signals? :) #vcbuzz
#VCBuzz A2.
If all you do is follow the numbers,
and emulate what others are doing;
you are only ever likely to get the same results.
Worse, over time, people start to build a resistance to material/approaches (such as banner-blindness etc.)
Inspiration helps with such things.
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How come you are not a writer? Or are you? I feel like you have a way with words!
#vcbuzz -
If he is the Lyndon I think he is, he is a top copywriter - a REAL copywriter.
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100%! Often worth looking at what others are doing but then put your own ethos into it to make it yours!
#vcbuzzBedankt, Twitter gebruikt dit om je tijdlijn te verbeteren. Ongedaan makenOngedaan maken
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#VCBuzz A2.2. Inspiration can help with altering/adapting existing, or generating new/novel ideas, ranging from specific content, through to audiences and/or products/services. A new perspective can appeal to people that read view previous content. -
#VCBuzz A2.3. An alteration to a product or tool can appeal to a new demographic. And inspiration doesn't mean "copy" or "emulate". You can be inspired by any number of things, to handle/tackle a number of generally unrelated things :D Open mindedness and observation :D
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