Q4 How to build trust online? #vcbuzz
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A4. By doing the stuff from A2 and A3 :D Credibility. Authority. Association. By having a history, a reputation, and/or leveraging those of others. But "trust" is a BIG area, with lots of little flags/signals, and the value varies by industry/case.
#VCBuzz >>>
Think of what would make you trust someone for parenting advice, vs someone for finance (or think of YMYL topics :D).
If you want trust about your field - you have to display knowledge, insight, experience etc.
In some cases, displaying qualifications can help
#VCBuzz
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So ensuring you have a discoverable/linked to "profile" that can be examined, that contains any/all important factors is more than worth while (accrediations, qualificiations, nominations, testimonials etc.). But that's only part of the puzzle. You have to be "real"
#VCBuzz >>> -
Think - who would you turn to for advice... 1) A stranger with 20 qualifications 2) Someone a friend recommends 3) An acquaintance who's helped in the past ? This is why being Discoverable isn't enough, you have to be Approachable and Visible too!
#VCBuzz
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