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Dmitri Kyle Brereton
@dkbrereton
Thanks for this response
@dannysullivan
! I've added it to the post as well to provide a different perspective. It sounds quite possible that the reason people think exact matching doesn't work is because of those quirks you mentioned. Will look more into that.
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Justin Driskill
@JD_256
I searched for "Creative quality, relevancy and personalisation are responsible for 70% of campaign success" and despite it coming up time and again word for word, apparently there are no results found for it.
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Danny Sullivan
@dannysullivan
I’m pretty sure that the results you got are for the query we ran beyond the quoted request because we found nothing that matched that exact phrase. There’s a message at the top explaining this.
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Dmitri Kyle Brereton
@dkbrereton
Honestly I think you'd solve a lot of the confusion if you just highlighted the matching text in the result every time. It seems that the matching text is not highlighted in the punctuated case, which leads people to think there isn't an exact match. (And they're somewhat right)
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Vito
@VitoGamberini
As pointed out in the HN thread on this, searching the phrase "quotes don't give" ironically does not produce the quoted phrase anywhere in the results, mostly producing re-orderings or rephrasing of the term
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