Cxense Team

@cxense

Cxense unlocks the power of data so that our clients can build personal, profitable customer relationships.

Global
cxense.com
Joined December 2010
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  1. Pinned Tweet
    3 Oct 2019

    . has completed the acquisition of Cxense! We look forward to bring first-party data management capabilities, a reporting and analytics engine, content recommendations and site personalization to the Piano platform.

    8 retweets 16 likes
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  2. Retweeted
    13 Nov 2019

    Hours of daylight as a function of day of the year and latitude. Took me a second to read this chart. Totally worth the second of effort. A marvellous animation. Source:

    95 replies 4,490 retweets 12,821 likes
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  3. 15 Oct 2019

    Balancing advertising versus subscriptions, figuring out audience models, seeking out new revenue streams, while keeping employees happy, are all consistent pressures. Discuss how publishers are keeping on top of these pressures!

    1 retweet 5 likes
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  4. 25 Sep 2019

    Gearing up for a future? Make sure your isn't dependent on them. Cxense engineers anticipated that wouldn’t be there forever and built a cookie-less DMP. Read our latest blog post and learn how and benefit.

    2 retweets 2 likes
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  5. 24 Sep 2019

    We couldn't agree more. There are many good examples of publishers growing ad and subscription revenue simultaneously. What they have in common is a joint (data) platform and - most importantly - an organization and culture that's designed to enable growth for both.

    “Businesses want to market to real people, not cookies” says reader revenue can lead to advertising success.
    3 retweets 5 likes
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  6. 23 Sep 2019

    Cxense CEO ⁦⁩ on stage at “We believe that with the right approach and data, publishers can grow advertising and subscription revenue simultaneously. No need to sacrifice one for the other.” - looking forward to well-deserved drinks with all participants!

    4 retweets 6 likes
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  7. 23 Sep 2019

    Great presentation by Jessica Bulthé on audience targeting and monetization at ⁦⁩. Fascinating to see what publishers can do with the right data in the hands of the right people

    4 retweets 10 likes
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  8. 23 Sep 2019

    Next on stage at - Jessica Bulthé from . Read our case study "Inside Mediahuis’ 12-month sprint to supercharged advertising ROI" to learn how they reached an impressive 60% conversion rate for their ad customers.

    2 retweets 3 likes
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  9. 23 Sep 2019

    Looking for ways how publishers can grow ad and subscription revenue simultaneously? Read our case study and learn how used data about soccer fans to grow subscriptions by 50% and CTR by 300%.

    2 retweets 4 likes
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  10. 23 Sep 2019

    ⁦⁩ sharing what success looks like for them. They’re implementing an exemplary reader-first strategy to grow across brands. Learning from data, churn management, logged-in reading time play a big role.

    2 retweets 3 likes
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  11. 23 Sep 2019

    We are indeed 💪 And we're very excited about the end-to-end solution for unrivaled engagement and conversion this will create. Happy to discuss the possibilities at - reach out to a or Cxense colleague.

    Did you know and are merging? Plus they are hosting a fantastic networking drinks at conference. Thank you 🍸
    2 retweets 4 likes
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  12. 22 Sep 2019

    Good morning and welcome to Media Innovation Week 2019. Main topic this year is how to balance subscription and advertising revenue. Our recommended reading for today: 's article "How subscription models boost ad revenue" on .

    3 retweets 4 likes
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  13. 20 Sep 2019

    Ahoy! Team is ready for the upcoming European News Media Conference organized by . Come join us in Hamburg!

    1 retweet 1 like
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  14. 17 Sep 2019

    Want to learn how Brazilian publisher grew subscriptions by 105% AND prepared for Brazil’s new privacy laws simultaneously? Find out in our newest case study.

    1 retweet 2 likes
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  15. 16 Sep 2019

    We're proud to be a Platinum Sponsor for the 2019 Media Innovation Week. Come and join us in Hamburg and use the opportunity to learn from Europe's most innovative publishers how they build their brands and grow their audiences.

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  16. 14 Sep 2019

    Did you miss 's Media Bootcamp yesterday? Watch this webinar with Chris Boyd, VP Product and Engineering to learn how The Wall Street Journal grew subscriptions by 25% within one year.

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  17. 12 Sep 2019

    Will and win the "Best Use of Audience Data" category at Digiday Publishing Awards 2019? We're super excited! Best of luck to all finalists.

    1 retweet
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  18. 11 Sep 2019

    Hi from Cxense at ! Always great to to meet new people and catch up with our customers. Come and join us at booth E049, hall 8.1 - there's going to be fingerfood and drinks at 4 pm.

    1 like
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  19. Retweeted
    10 Sep 2019

    Why more publishers should incorporate dynamic paywalls to improve personalisation and loyalty

    1 retweet
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  20. 8 Sep 2019

    Data is no replacement for human creativity and experience, but it can help journalists and editors get their content in front of the right audience and create long-lasting relationships with readers that drive engagement and profitability.

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