resolutely believe Didi’s curfew for women on their app was a stunt to reframe themselves as overly aggressive on safety. a kind of fetishistic avowal to make people forget about the ways in which their platform encouraged predatory behavior before the ban
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“we can’t be ‘doing too little’ if we’ve ‘gone too far’” is a quintessential strategy in 21st C brand management and almost always a lie
22:51 - 11. stu 2019.
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