45's strategy is identical to his ideology: based entirely on his whims and the reaction he gets.
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We learned that this can be a very powerful tool in a campaign---especially against a politician with very little crowd sense.
who compounds that fault by running a campaign that was data-centered to a fault.
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However: while that can be a strength in campaigning, it is almost universally a weakness in a feedback-poor environment like the WH.
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It's not too hard to try out messaging in the controlled environment of a rally and go national with what works best (e.g.
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