Don't fall in love with the problem. Fall in love with the people you want to serve. Then, help make their lives better.
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Or of course Mark Zuckerberg.
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Everything within context.
@mijustin's point is, focus on the people you're building a product for. At the very least, Steve Jobs did that.
End of conversation
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Folks' mileage may vary, but none of those are who I wake up thinking "How do I organize life today to approach the success of X?"
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Falling in love with the people is good to start (I am sure Bill Gates loved geeks), but doesn't scale to mega.
End of conversation
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