@Jonathan_Blow More troubling is that people think advertisers spend hundreds of billions of dollars a year for something ineffectual.
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Replying to @JonOlick
@JonOlick@Jonathan_Blow That may be true for the minority of the dollars. The majority, however, have no such illusions.1 reply 0 retweets 0 likes -
Replying to @cmuratori
@JonOlick@Jonathan_Blow See, for example, http://www.amazon.com/The-End-Marketing-We-Know/dp/0887309836 …1 reply 0 retweets 0 likes
@JonOlick @Jonathan_Blow It is true that 70s and 80s ads were not sales-numbers driven, but that simply isn't true anymore for real corps.
12:11 PM - 26 Aug 2013
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