Some nice evidence that reasonable sales _require_ effective marketing, regardless of the quality of the work: http://www.nytimes.com/2013/07/17/business/media/rowling-book-skyrockets-to-instant-hit.html?src=un&feedurl=http%3A%2F%2Fjson8.nytimes.com%2Fpages%2Fbusiness%2Fmedia%2Findex.jsonp …
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@cmuratori@checker Did it get reviewed positively before her name was on it? -
@nothings@checker Yes. It said that in the link. There's two articles there - make sure you click the other one too: http://www.nytimes.com/2013/07/15/books/a-detective-storys-famous-author-is-unmasked.html?ref=media …
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