1/ It’s Field Guide Friday! As it is poll worker recruiting time, let’s do Vol. 04, Effective poll worker materials. Begin tweet storm.
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2/ Address one group of readers at a time. Don’t include poll worker material with content for staff or administrators at election central.
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3/ Focus on poll workers’ tasks. Organize procedures in the order poll workers must do them. Start each major task on a new page.
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4/ Describe tasks, not equipment. Use headings that describe the tasks the poll workers do, rather than identifying systems or equipment.
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5/ Write directly to readers. Use familiar, common words. Use gender-neutral language. Use “you” when writing to poll workers.
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6/ Put steps in the order in which they must be completed. Use numbers for steps. Use bullets for lists that are not step-by-step procedures
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7/ Put warnings before — not after consequences.
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8/ Put information in a step in the order needed.
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9/ Use graphics to illustrate actions. Keep graphics simple — show only what is necessary. Identify items and actions on graphics.
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10/ Design pages for use in the polling place. Make sure they are easy to scan and read quickly.
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11/ Test procedures w/ poll workers. Observe other people following instructions. Watch w/out training, helping, or hinting.
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12/ That’s it! You can read Vol. 4 or download the pdf to print out for yourself here: https://civicdesign.org/fieldguides/effective-poll-worker-materials/ … Thanks for watching!
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