Extremely shot-in-the-dark question: who has done good work on ballot education? Getting folks to vote all the way down, or, hypothetically, flip a ballot to vote both sides?
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Here's their guide "Designing usable ballots" : https://civicdesign.org/fieldguides/designing-usable-ballots/ …
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There are 2 reports from
@BrennanCenter that you might find useful. The second one includes exactly the case you describe: https://www.brennancenter.org/sites/default/files/legacy/Democracy/Better%20Ballots.pdf … https://www.brennancenter.org/sites/default/files/legacy/Democracy/VRE/Better_Design_Better_Elections.pdf … -
Was any of that helpful, Jenna?
End of conversation
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