design wisdom i've gathered, a thread
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when you feel like you are working on a bunch of small projects, consider if you need to take a step back and look at how they all fit together— what is the strategy holding these all together? What is the information architecture, the story you are telling? The journey?
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If you are getting bogged down in platform-level information architecture, consider drawing the site map, finding page orphans (everything at top level), and redrawing with a structural schema (top level categories + subcategories).
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Design in context!!!!!!! You may have a good product feature but if the entry point or location does not naturally fit with the user's workflow/where the user is coming from/user's emotional space, then it might be overlooked or dismissed
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When talking with stakeholders/partners, it is helpful to ask about emotions. What emotional state is the user in? What emotions do we want to evoke? Oftentimes product partners just forget about this part, so as design we bring this to the table
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Progressive disclosure is an important principle. It can be applied in a lot of ways— you can capture a rating before expanding to capture a review, you can show a card before expanding to preview… you can use motion to show less before expanding (to minimize cognitive overload)
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