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Chris Rickard
@chrisrickard
Helping developers start and run successful software agencies. → Sold 7 figure dev agency → Newsletter & blog at devtoagency.com → Building userdoc.fyi
🏝 Location independentdevtoagency.comJoined January 2009

Chris Rickard’s Tweets

Creating a business and then looking for people to sell to is backwards. “Don’t find customers for your products, find products for your customers.” – Seth Godin
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What's invisible to your clients, but investment you won't regret? Code quality. - Lint your code to avoid common mistakes - Peer code review for consistency & feedback - Automated tests reduce bugs (+ easier refactoring!) - Use best-practice patterns, frameworks, and plugins
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Disconnecting from traditional media is one of the best things I've done. It was holding me back from building a purposeful life, via daily bombardment of negativity and fear. I now consume only what moves me forward.
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What's invisible to your clients, but investment you won't regret? Code quality. - Lint your code to avoid common mistakes - Peer code review for consistency & feedback - Automated tests reduce bugs (+ easier refactoring!) - Use best-practice patterns, frameworks, and plugins
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Disconnecting from traditional media is one of the best things I've done. It was holding me back from building a purposeful life, via daily bombardment of negativity and fear. I now consume only what moves me forward.
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Been coding pretty hard with GPT-3 over the last month for Userdoc. Freaking impressed. Looking forward to ChatGPT API coming out (GPT-3.5). Bring it on!
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Keep relationships professional... that's what you hear. But do you know what worked for me? Becoming friends with my clients. I just had a large birthday party on the weekend, and multiple clients attended. I sold my agency in 2020, but we remain friends to this day.
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Picture your ideal day... → Where are you? → What do you do when you wake up? → What do you do throughout the day? → How much do you work? → How much do you chill? Work backwards from that perfect day, and design your life accordingly.
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Keep relationships professional... that's what you hear. But do you know what worked for me? Becoming friends with my clients. I just had a large birthday party on the weekend, and multiple clients attended. I sold my agency in 2020, but we remain friends to this day.
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Developers love developing. But if you run a dev agency or a freelance business, Then you need to also learn to love Project management. No matter how amazing you can code, if you can't deliver a project on time, or meet client expectations - it's not going to work long-term.
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Sell, but don't sell your soul. Leave the cheap sleazy sales tactics for the others, and don't compromise on your morals just to win.
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Agencies or freelancers who also build your own products... How do you balance your time (between client work, and your work)?
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User personas allow you to create "avatars" of real end users. User stories help you map the features to actual user problems. Acceptance criteria provide a checklist of what needs to happen for the story to be "complete". And user journeys bring the complete picture together.
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Agencies and freelancers: You can offer No Code as a cheaper alternative for your clients. E.g. for startups... 1. Code MVP for $XYZ 2. No Code MVP for $XYZ - 50% There are pro's and cons of both, and it's your responsibility to clearly explain these to your client.
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Your best sales skill is that you run your own business. No one cares for it more than you do, and no one can sell like you can. That's your secret sauce.
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3 years out of university I was already leading a large software re-architecture for a telecommunications company. I progressed quickly because I focused on fundamentals and a few core technologies. I became an expert in them. Don't try and learn everything, it's impossible.
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Get out of the building, Computers make things so easy we forget that many businesses still work almost entirely in the real world.
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Want to know the secret marketing tactic that drives hundreds of billions of dollars per year? Constantly deliver high quality results to your clients. ... and will deliver high quality referrals in return.
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Misconception: Working for yourself will solve all your problems. Reality: Working for yourself can be fantastic, but you may have more stress than before. Be realistic about what you want, and what you're willing to do to get it.
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