comics essay status: mosaic has some very fishy sales numbers
(not really, it was announced after FOC so nobody could do that barring a Very Special Relationship with one's sales rep or whoever)
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[holding axel alonso by both sides of the head] YOU NEED TO DO BASIC MARKETING AND CAMPAIGNING BEFORE GIMMICKS
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i vaguely suspect lack of targeting advertising capability is huge in this. like 'cares about comics' is considered such a niche already
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