2. Promotional efforts get smeared thinly across a hundred titles so the potential audience doesn't even see them.
@womzilla if the typical potential reader first finds out about the book by seeing it on the shelf, this book has essentially been spiked
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@womzilla increasingly feel like #1's are less bringing readers on than pushing inventory onto retailers by making them unable to order well -
@womzilla pretty sure at least half of the increasingly legendary #2 drop is just retailers being able to estimate demand properly
End of conversation
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