JavaScript is not available.

8h

Wherever you are, whatever you celebrate, my family and I wish you all the best this holiday season. See you in the New Year, EmailGeeks!

1

3

Dec 23

I know the last thing that email devs want is another email client to consider, but a new email client from the likes of Amazon would likely lean into modern standards (🤞), in addition to creating more stability in the email ecosystem.

Quote Tweet

Megan Boshuyzen

@megbosh

Dec 22

Replying to @chadswhite

Don’t put that out into the world, Chad! Think of the email devs!

2

3

Ann Handley

@MarketingProfs

Dec 22

"Picking the Right Email Sender Name: Brand or Person?" Such a smart, nuanced take from

>> buff.ly/3HWnz9J

3

6

Dec 22

What company has the ability, justification, and scale to build the next great consumer inbox provider? Only one…Amazon. Here’s why… onlyinfluencers.com/email-marketin #emailgeeks

2

Dec 21

This holiday season, you’ll want to be mindful of these two macro economic factors and two channel factors when gauging email program success… blogs.oracle.com/marketingcloud #emailgeeks

ANA Email Excellence Center

Dec 20

I hope to see you there, #EmailGeeks!

Quote Tweet

@theeec

Dec 20

Early bird discount ends in just a few days - almost half off the in-person rate for EEC 2023. Use code: EEC799 before December 23rd to save. Full event agenda here: ana.net/content/show/i #EmailGeeks

2

Dec 20

Global brands need to be extra aware of #loyalty program laws in Canada, South Africa, and Europe. Here’s a quick look at those laws and how they will impact you… blogs.oracle.com/marketingcloud

1

Dec 19

2023 Email Marketing Predictions from 10 #LitmusLive Speakers… My prediction is that customer data platforms (CDPs) will accelerate email capabilities. #EmailGeeks, see all the predictions >> litmus.com/blog/expert-em via

So proud of the season's greetings email our Creative Services team created this year. Fun ugly sweater images, cool stories of holidays past, and awesome interactivity in the form of a triple carousel. #EmailGeeks, check out the full email >> go.oracle.com/omc-newsletter

GIF

1

5

The Biggest Obstacles to Succeeding With Data-Driven B2B Marketing

Dec 16

Apple’s Mail Privacy Protection is increasing the value of double opt-ins. Here are 4 ways to maximize DOI confirmations for your email marketing program: cmswire.com/digital-market via

The Biggest Obstacles to Succeeding With Data-Driven B2B Marketing

@MarketingProfs

marketingprofs.com

Senior B2B marketing and sales professionals say inaccurate customer data is the biggest impediment to succeeding with data-driven marketing.

Cara Wood

@carodare

Jun 7

Droppin some actual knowledge here so listen up. Existing customers are the most profitable source of ongoing revenue IF you market to them effectively. So why do so many brands fail here? Let’s walk through 5️⃣ common email marketing mistakes, shall we? – and how to fix them.

9

33

124

Show this thread

Greg Zakowicz

@WhatsGregDoing

Dec 16

How is a brand running FB ads during this time of year but doesn't have abandoned cart emails set up? SMH #Marketing #emailmarketing #EmailGeeks #Ecommerce

2

Dec 15

Our fourth Marketing Checklist shares more than 170 attributes you can use to create more segmented and personalized campaigns, plus advice from some of our more than 500 Oracle Marketing Consulting experts. Free, no-form download >> go.oracle.com/marketing-chec #emailgeeks

1

Simon Harper

@SRHDesign

Dec 14

After being acquired by

@twitter

not even a year ago

@Revue

is shutting down 18th January 2023, with paid subscriptions cancelling on December 20th. The writing was on the wall but it's a shame: getrevue.co #EmailMarketing #EmailGeeks

1

Kent McGovern

@KentMcGovern

1

9

Dec 14

2023 will continue a string of challenging years as it brings an expected global recession. That pressure is evident in the predictions assembled by Halon from 19 email marketing experts, including me. halon.io/blog/email-tre #emailgeeks

Dec 14

I’m excited to be giving the opening keynote at the ANA’s Email Evolution Conference on Feb. 7-9 in Washington, DC and online. I hope you can join me as I answer the question, What Makes a Great Email Marketer? Details and registration… ana.net/content/show/i #emailgeeks

2

7

Julio Medina

@JulioMedina

🤣☠️📨

read image description

ALT

3

7

I've nominated two deserving #emailgeeks this year. Folks, who do you think deserves this really amazing recognition?

Quote Tweet

Ryan Phelan

@ryanpphelan

It's time to recognize our great Thought Leaders and fellow frontline #emailgeeks - Nominate them today for @theeec Thought Leader and Marketers of the Year awards! Come on! DO IT! DEADLINE EXTENDED TO 12/16 bit.ly/3TTiaSX

1

Nice use of live content in this email from

@LitmusApp

to show subscribers which pieces of content in the email are the most popular based on live click counts. #emailgeeks

1

3

23

This holiday season, you’ll want to be mindful of these two macro economic factors and two channel factors when gauging email program success… blogs.oracle.com/marketingcloud #emailgeeks

1

Dec 12

What company has the ability, justification, and scale to build the next great consumer inbox provider? Only one…Amazon. Here’s why… onlyinfluencers.com/email-marketin #emailgeeks

Litmus

@litmusapp

Dec 9

Meet Litmus Choice: Best Email Design winners,

@Ally

🚀 This email's winning design had: 👑 Clear layout & hierarchy 🎨 Enticing imagery ✏️ Easy-to-read fonts & typography 🎯 Concise CTAs ✅ Accessibility Learn more: lit.ms/3Y8m1iC #EmailExcellenceAwards

2

4

8 Email Marketing Trends For 2023

Dec 9

2023 Email Marketing Predictions from 10 #LitmusLive Speakers… My prediction is that customer data platforms (CDPs) will accelerate email capabilities. #EmailGeeks, see all the predictions >> litmus.com/blog/expert-em via

3

.

's concept of a re-welcome campaign for never-actives (trend #3) is really interesting, compared to a re-engagement campaign for lapsed subscribers.

ipost.com

Email marketing, at its core, seems easy, but to do it well is hard work. Let's dive into Email Marketing Trends for 2023...

1

Black Friday Email Breakdown: What Happened and What it Means for Senders in 2023

Validity

@TrustValidity

Dec 8

What happened this #BlackFriday weekend? And what does it mean for email marketers in 2023? Check out our Black Friday Email Breakdown for everything you need to know to prepare for successful sending in the new year: bit.ly/3uxqvBC #marketingtwitter #emailgeeks

validity.com

See how email marketers fared this Black Friday weekend, including global email volume and spam complaints. Plus, what this performance means for senders in 2023.

1

CXMWorld

@CXMWorld

Dec 7

4 Ways to Maximize Double Opt-In Confirmations for Email by

4 Ways to Maximize Double Opt-In Confirmations for Email

cmswire.com

A DOI confirmation process is a valuable tool for protecting your sender reputation and email deliverability. But you need to do it right.

1

Dec 7

Point 1️⃣: Personalization isn’t achievable because of bad data. Point 2️⃣: Personalization doesn’t work even when data is good. I explore those arguments against personalization and offer some counterpoints in my latest

@MProfsWire

column… marketingprofs.com/articles/2022/ #emailgeeks

1

Dec 7

The Last Word on November 2022: A roundup of email marketing articles, posts, and tweets you might have missed last month, #emailgeeks… emailmarketingrules.com/the-last-word-

Listening to

talk about the competitive advantage of speed in customer experiences...and how fast is great, but *too fast* is worrisome and suspicious. Makes me think about action-triggered emails & how too fast tramples on natural buying behaviors like cart abandonment.

1

2

Email Insider: Privacy Scofflaws: Few Firms Are Complying With CCPA And GDPR

James Koons

@Email_Privacy

Dec 6

Privacy Scofflaws: Few Firms Are Complying With CCPA And GDPR mediapost.com/publications/a -via

@MediaPost

mediapost.com

Nearly all firms lack automated systems for handling consumer data requests, Cytrio reports in a Q3 study.

1

noyb win: Personalized Ads on Facebook, Instagram and WhatsApp declared illegal

ddayman

@ddayman

Dec 6

Meta's business model declared illegal in the EU. Facebook, Instagram and WhatsApp can no longer run personalized ads without user consent noyb.eu/en/noyb-win-pe #privacy

noyb.eu

The EDPB has decided that three Meta Apps (Facebook, Instagram and WhatsApp) did not have a legal basis to process user data since May 2018. Meta's legal trick has been rejected.

1

3

Dec 6

I'm really excited about Oracle Marketing Consulting's happy holidays email. #EmailGeeks, subscribe before Dec. 15 to ensure you don't miss it >> go.oracle.com/omcc-newslette Stay subscribed to get great content every 2 weeks, including our list of our most popular articles of 2022.

Dec 5

This holiday season, you’ll want to be mindful of these two macro economic factors and two channel factors when gauging email program success… blogs.oracle.com/marketingcloud #emailgeeks

1

Aquibur | Mailmodo

@AR_Bits

Dec 5

Look what you made me do! Are you ready for it? Don’t blame me. We bring you email subject lines written by Taylor Swift. Comment your favorite one. #emailgeeks

1:12

443 views

6

15

33

Dec 2

The nostalgia for the simpler times of plain text emails can lead to overuse, especially for B2B marketers. Here’s when and how to use plain text emails… blogs.oracle.com/marketingcloud #emailgeeks

1