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calestous's profile
Calestous Juma
Calestous Juma
Calestous Juma
Verified account
@calestous

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Calestous JumaVerified account

@calestous

Professor @BelferCenter @KennedySchool @Harvard | A New Culture of Innovation: Technology, Entrepreneurship and Prosperity (forthcoming book)

bit.ly/2sG3K0T
Joined April 2009

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    1. Nathanael Johnson‏Verified account @SavorTooth 1 Nov 2013
      Replying to @mem_somerville

      @mem_somerville http://www.investopedia.com/university/commodities/commodities14.asp … still FCOJ holds 1/4 of market. And decline looks unrelated to the label. Not the mark of Cain

      1 reply 0 retweets 0 likes
    2. Val Giddings‏ @prometheusgreen 1 Nov 2013
      Replying to @SavorTooth

      @SavorTooth @mem_somerville the campaign against FCOJ was/is nothing like the dishonest anti GM fearfest the organicos are funding...

      3 replies 0 retweets 0 likes
    3. Val Giddings‏ @prometheusgreen 1 Nov 2013
      Replying to @prometheusgreen

      @SavorTooth @mem_somerville and FCOJ is materially different from fresh squeezed - even GEICO cavemen could distinguish them. not comparable

      1 reply 0 retweets 0 likes
    4. Val Giddings‏ @prometheusgreen 1 Nov 2013
      Replying to @prometheusgreen

      @SavorTooth @mem_somerville one could even say... apples & oranges (sorry... long week)

      1 reply 0 retweets 0 likes
    5. Nathanael Johnson‏Verified account @SavorTooth 1 Nov 2013
      Replying to @prometheusgreen

      @prometheusgreen @mem_somerville check out pg 133 of that book. Looks like the real innovation was pure marketing

      2 replies 0 retweets 0 likes
    6. Dr. mem_somerville | Wossamotta U‏ @mem_somerville 1 Nov 2013
      Replying to @SavorTooth

      @SavorTooth @prometheusgreen So you are saying the label altered behavior?

      1 reply 0 retweets 0 likes
    7. Nathanael Johnson‏Verified account @SavorTooth 1 Nov 2013
      Replying to @mem_somerville

      @mem_somerville @prometheusgreen *of course* labeling alters behavior!

      1 reply 0 retweets 1 like
    8. Dr. mem_somerville | Wossamotta U‏ @mem_somerville 1 Nov 2013
      Replying to @SavorTooth

      @SavorTooth @prometheusgreen So even if a less tasty, less eco-friendly option was perceived as better--this is what we want in a label?

      1 reply 0 retweets 0 likes
    9. Nathanael Johnson‏Verified account @SavorTooth 1 Nov 2013
      Replying to @mem_somerville

      @mem_somerville @prometheusgreen this was not from the government - those were Tropicana's words (and came after shift in market share)

      1 reply 0 retweets 0 likes
    10. Nathanael Johnson‏Verified account @SavorTooth 1 Nov 2013
      Replying to @SavorTooth

      @mem_somerville @prometheusgreen And OJ from concentrate is still a thriving market

      2 replies 0 retweets 0 likes
      Calestous Juma‏Verified account @calestous 1 Nov 2013
      Replying to @SavorTooth

      @SavorTooth Was there resistance to concentrate? @mem_somerville @prometheusgreen

      4:29 PM - 1 Nov 2013
      2 replies 0 retweets 0 likes
        1. New conversation
        2. Nathanael Johnson‏Verified account @SavorTooth 1 Nov 2013
          Replying to @calestous

          @calestous @mem_somerville @prometheusgreen I need a day in the library to really figure this out.

          2 replies 0 retweets 0 likes
        3. Calestous Juma‏Verified account @calestous 1 Nov 2013
          Replying to @SavorTooth

          @SavorTooth Extremists demonize, segregate and eradicate certain products. Labeling is their trap. @mem_somerville @prometheusgreen

          1 reply 0 retweets 0 likes
        4. Dr. Denneal Jamison-McClung‏ @yggdrasil13751 1 Nov 2013
          Replying to @calestous

          @calestous @SavorTooth @mem_somerville @prometheusgreen extremists use same methods for anything feared (nasty aspect of human nature)

          0 replies 0 retweets 0 likes
        5. End of conversation
        1. New conversation
        2. Val Giddings‏ @prometheusgreen 1 Nov 2013
          Replying to @calestous

          @calestous @SavorTooth @mem_somerville nothing like what we see from the orgo left re GM, but some. also...

          1 reply 0 retweets 0 likes
        3. Val Giddings‏ @prometheusgreen 1 Nov 2013
          Replying to @prometheusgreen

          @calestous @SavorTooth @mem_somerville also some disparagement marketing from competitors, but not without foundation...

          0 replies 0 retweets 0 likes
        4. End of conversation

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