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brianstelter's profile
Brian Stelter
Brian Stelter
Brian Stelter
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@brianstelter

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Brian StelterVerified account

@brianstelter

Anchor of @ReliableSources and @CNN's chief media correspondent. Formerly @nytimes, @tvnewser and Top of the Morning. Email: bstelter@gmail.com

New York City
brianstelter.com
Joined April 2008

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    Brian Stelter‏Verified account @brianstelter Sep 19

    Brian Stelter Retweeted Felix Salmon

    Media cos are looking at podcasting and wondering, where's the $$$? 😤https://twitter.com/felixsalmon/status/1042446482169884672 …

    Brian Stelter added,

    Felix SalmonVerified account @felixsalmon
    Everybody tells me that podcasting is a fantastic business to be in, which is why it’s a bit weird that first Panoply and now BuzzFeed are shutting down their podcasting operations https://www.wsj.com/articles/buzzfeed-news-cuts-podcasting-team-to-focus-on-video-1537369455 …
    11:55 AM - 19 Sep 2018
    • 19 Retweets
    • 41 Likes
    • Tia Leo 😽 Jillian Smith james fritz Steven Buckley C. Howell Ellerman John Schneider Rick ロバート Asim Burney
    29 replies 19 retweets 41 likes
      1. New conversation
      2. Bruce Bartlett‏ @BruceBartlett Sep 19
        Replying to @brianstelter

        I never understood the business model of podcasts. But I also never listen to them--too time-consuming a way to ingest information.

        12 replies 1 retweet 18 likes
      3. joe ro‏ @joero3 Sep 19
        Replying to @BruceBartlett @brianstelter

        I couldn't agree more -- they take so much time. Reading is so much more efficient in getting information and learning.

        2 replies 0 retweets 0 likes
      4. Bruce Bartlett‏ @BruceBartlett Sep 19
        Replying to @joero3 @brianstelter

        You can skim things and if they are interesting, print them and file them. Podcasts are time-consuming, require note-taking and are difficult to file for future reference. Therefore, I never listen to them unless they are just music.

        1 reply 0 retweets 2 likes
      5. joe ro‏ @joero3 Sep 19
        Replying to @BruceBartlett @brianstelter

        Bruce...I have the exact same approach. Skim, evaluate, print and file. I actually find most Podcasts tedious.

        0 replies 0 retweets 0 likes
      6. End of conversation
      1. New conversation
      2. Rich Greenfield‏Verified account @RichBTIG Sep 19
        Replying to @brianstelter

        Talk to @hernanlopez at @WonderyMedia

        2 replies 0 retweets 3 likes
      3. Hernan Lopez‏Verified account @hernanlopez Sep 19
        Replying to @RichBTIG @brianstelter @WonderyMedia

        Like in most forms of media, money tends to flock to the top of the charts (sorry, it was too tempting)pic.twitter.com/3FKs7VKW7D

        1 reply 1 retweet 4 likes
      4. 1 more reply
      1. driftglass‏ @Mr_Electrico Sep 19
        Replying to @brianstelter

        I have thoughts @ProLeftPodcast

        0 replies 1 retweet 4 likes
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      1. New conversation
      2. Jeff Jarvis‏Verified account @jeffjarvis Sep 20
        Replying to @brianstelter

        Media companies are oddly eager to rush to the next (false) Messiah rather than paying attention to the fundamentals of value for the public and market. Tablets. Pay walls. Native. Programmatic. None a saviour. @felixsalmon

        2 replies 1 retweet 6 likes
      3. 1 more reply
      1. Chris Lawrence‏ @chrislarry33 Sep 19
        Replying to @brianstelter

        Part of its charm is its not necessarily a profit motive piece of media. It feels amateur and boutique in good ways. "I can do this too" is part of its appeal. Sort of like the old internet. But I am sure the thirst to monetize it will kill it too.....

        0 replies 0 retweets 2 likes
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      1. Dave Lee‏Verified account @DaveLeeBBC Sep 19
        Replying to @brianstelter

        Seems clear you need an ecosystem around it. @crookedmedia is an events business as much as it’s a podcast business.

        0 replies 0 retweets 2 likes
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      1. David Poland‏ @DavidPoland Sep 19
        Replying to @brianstelter

        They went through/are going through the same thing with streaming video and web sites. These are solid mom & pop businesses. They don’t scale.

        0 replies 0 retweets 1 like
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      1. Babyboomerography‏ @RobsRamblins Sep 19
        Replying to @brianstelter

        Humm, I wonder if there's a way for these programs be broadcast to a large amt of ppl through some kind of a networking system and sell ads?

        0 replies 0 retweets 1 like
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      1. kidnya‏ @kidnya Sep 19
        Replying to @brianstelter

        CNN will barely be able to sell clickable ads when it’s just a website soon.

        0 replies 0 retweets 1 like
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      1. Swetnick 2020‏ @wave2020_blue Sep 19
        Replying to @brianstelter

        Judging by your ratings... CNN needs to try anything... a variety hour, maybe some monkeys, a program just devoted to puppies (no talking, just slow camera shots of puppies), a segment called "We fucked up" where we do candid interviews with the parents of CNN anchors.

        0 replies 0 retweets 1 like
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      1. New conversation
      2. james myers‏ @arsetechnica Sep 19
        Replying to @brianstelter @kevglobal

        Someone prominent is always going in/out of any sector. That’s no basis to judge

        1 reply 0 retweets 0 likes
      3. Mr Anderson‏ @kevglobal Sep 20
        Replying to @arsetechnica @brianstelter

        If this were an exodus of smaller players, I might agree with you. But, when you have two relatively large player pivoting on strategy, that is signal in my book.

        1 reply 0 retweets 1 like
      4. james myers‏ @arsetechnica Sep 20
        Replying to @kevglobal @brianstelter

        means they couldn't figure it out within their POV. . getting people to return & repeat a behavior has $ in it. There's always a hype/culling cycle, & vast learning about how it might work. , takes time to dev a form. podcasts are still too clunky,

        0 replies 0 retweets 0 likes
      5. End of conversation

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