Paul BoagVerified account

@boagworld

I am a User Experience Consultant, speaker & author of User Experience Revolution. I run and am a director of and

Blandford Forum, Dorset. 07760 123120
Joined November 2006

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  1. Pinned Tweet
    28 Mar 2015

    You're one bad user experience away from a PR disaster. Take user experience design seriously!

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  2. Well that is Far Cry 5 completed. Loved the ends. Brave decisions for a big mainstream game.

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  3. 2 hours ago

    From the archive: Design is functional first -

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  4. 6 hours ago

    From the archive: Why your website continues to disappoint -

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  5. 9 hours ago

    Newsletter overlays may increase conversion but they hack users off. Stop wasting their time

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  6. 10 hours ago

    From the archive: How to run a customer journey mapping workshop -

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  7. 23 hours ago

    On this episode of the Boagworld Show, we look at the challenges of integrating UI design into Agile projects.

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  8. Apr 5

    No don’t worry, I didn’t need that back button. I can navigate without it.

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  9. Apr 5

    In the last in the current season of the Boagworld Show we look at how to design a user interface in an agile world.

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  10. Apr 5

    Drip feed management with the successes of companies who focus on improving UX. The message will eventually sink in.

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  11. Apr 4

    To those who have finished Far Cry 5, does the story ending accommodate further gameplay? In other words does it end in such a way as it makes sense to keep playing?

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  12. Apr 4

    Good design understands that we are not always logical. That is why tomatoes appear in the salad aisle of a supermarket, despite being a fruit.

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  13. Apr 4

    I get very uncomfortable when someone makes a design decision without customer contact. – Dan Ritzenthaler

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  14. Apr 4

    I have five helpful tips for you when trying to encourage others to embrace digital and user experience design.

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  15. Apr 4

    Is your organisation inward looking or customer focused?

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  16. Apr 3

    Do you actually understand your users as well as you think? Do you know how they make decisions? I point you in the right direction.

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  17. Apr 3

    If you are making me search for this button, you have failed.

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  18. Apr 3

    "We should seek to build prototypes free from constraints. Prototypes that show stakeholders what a good user experience looks like."

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  19. Apr 3

    Many web designers significantly misunderstand how users make decisions on their sites.

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  20. Apr 3

    Every company wants to think of itself as innovators. Frame UX in that context and management will be more receptive

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  21. Apr 3

    Where once the power belonged to the company, now it is in the hands of the consumer.

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