New Article: Why Do Carriers Subsidize the iPhone? http://stratechery.com/?p=261
In response to @asymco "The job the iPhone is hired to do"
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@monkbent 1. How precisely? 2. Why would MNOs carry, subsidise and promote the iPhone then? -
@AngelLamuno because losing the customer relationship is better than losing the customer completely. Also, I think promotion is mandated -
@AngelLamuno Carriers have a love/hate relationship with the iPhone. They love the ARPU, but hate the strategic implications.
End of conversation
New conversation -
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