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It's conceptually possible that VR is 'the next smartphone' - the next universal platform, delivering the metaverse. But it seems more likely to me that VR is the new games console (or even just a subset of that market): deep, immersive and most people don't care at all.
VR demos are amazing. But if you could have seen a Playstation demo in 1980, that would have been amazing too, and yet consoles turned out to be a niche. A niche with a 200m installed base, and a huge industry, but still a niche compared to PCs, the internet and smartphones.
Most people's experience of games consoles is a demo in a window in a mall. They say 'yes, very pretty' and walk past. That's the base case consumer reaction to VR. Very pretty, but...
i) whether it’s VR, or not, is a red herring. XR is one continuous spectrum between fully and partially immersed. AR is the next smartphone is likely a more understandable analogy today. I prefer the term ‘spatial computing’ when talking about next platforms.
ii) it’s easy to overlook the application of VR in the Enterprise; training, collaboration, design and visualisation are huge areas to be disrupted by both VR and AR
A truly mass platform must be always on. VR can be always on at home (game console) or at work (video conference/collab) but not in between. AR (once battery life & heat dissipation are fixed) & audio (if amazon lets developers make unlimited money) are more likely
I can't see audio as an actual platform. Glasses seem plausible to me, yes. But not goggles.
Also, both console gaming and VR are isolating experiences, provide some concept of escape/immersion. Which supports your point of VR following a similar path. I know gaming can be social, but usually that occurs on the platform itself, not where the gaming is happening.
I think you've nailed the point here: isolating.
Habits, as per @nireyal, are built upon, not created.
To be huge, & a part of someone's / everyone's lives, it has to build on the habits they already have... & we're a hyper-social species.
Yes it is the next game console but it’s far more accessible. My mom enjoys VR games and could never figure out how to use a console controller.
Oculus Quest has solved many usability problems
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