Great seeing 's #Coronation event 👑 come to life with the support of our brilliant social, creative, and events team.
Everyone loved signing along with traditional cockney songs performed by the Pearlies and taking pictures with a #RoyalFamily of a different kind.
Follow
Click to Follow barleycomms
Barley Communications
@barleycomms
Communication that matters. 
Delivering award-winning work in behaviour change, stakeholder engagement, creative, digital and PR. 
Employee-owned.
Delivering award-winning work in behaviour change, stakeholder engagement, creative, digital and PR. Employee-owned.Barley Communications’s Tweets
Protecting the environment, health and communities are strongly intertwined and all things we’re passionate about.
It's been an honour to help launch and '#GreenerCommunitiesFund to boost green spaces and community wellbeing.
👇
hubbub.org.uk/greener-commun
We value #LearningAndDevelopment at Barley
's training challenged us to think critically about what we may take for granted:
✍️ crafting a headline like an old-fashioned tweet
📸 storytelling via a suite of images
📹 balancing messaging with abstract snapshots in video
2
Language matters.
Because language can dismantle or reinforce systems of power, we believe in taking a nuanced approach to the words we choose.
's #InclusiveLanguage Guide has been a thought-provoking and useful resource: policy-practice.oxfam.org/resources/incl #InclusiveLanguage
This #EarthDay 🌍 we’ve been thinking about #FoodPoverty, #ClimateChange, and our broken #FoodSystems.
#Comms will play a huge role in bringing about the systemic change we need. Along with amazing orgs like who we're proud to support.
Read more 👉 bit.ly/43WY1BA
1
We’re loving all the media love for the launch of the Nordoff and Robbins Northern Music Awards. What a great celebration of musical talent in the North, and they’ll help fund a vital new music therapy centre in Salford 👏👏👏
Pre-sale registration bit.ly/41wrbWW
3
How to motivate customers to engage with reusables and return packaging?
Well, and partners just launched a 6-month trial with , which collects reusable packaging from customers' doorsteps... and love it! 👇
Quote Tweet
Uber Eats customers in central London will be given the option to order takeaways in reusable and returnable containers in an eco-friendly trial 
standard.co.uk/news/london/ub
standard.co.uk/news/london/ub1
3
Simply immense. 🎉 For the music industry in Greater Manchester. And everyone in the city who will benefit from the music therapy the awards will help to fund. We're so honoured to support and already counting down until 30 November!
Quote Tweet
We’re very excited to announce the launch of the Nordoff and Robbins #NorthernMusicAwards supported by @TicketmasterUK!
Money raised from the awards will help to fund the opening of a new dedicated music therapy centre for Greater Manchester in Salford
nordoff-robbins.org.uk/nmasShow this thread
1
3
Care about comms? Passionate about the environment? Take a look at this dream job from our fabulous client 👇
1
1
Congratulations to for releasing their 2022 Annual Report detailing how they're driving change to transform the #TeaSector 🍃.
We've loved helping them develop new mission and purpose statements, and designing this Annual Report and accompanying social media assets.
Quote Tweet
#ICYMI last week we launched our 2022 #AnnualReport 
Read to see how, together with our members and partners, we are catalysing long-term, systemic change, to benefit everybody who works in #tea 
Learn more about our global #impact: ethicalteapartnership.org/annual-report/
Read to see how, together with our members and partners, we are catalysing long-term, systemic change, to benefit everybody who works in #tea
Learn more about our global #impact: ethicalteapartnership.org/annual-report/3
Would you know if you or a loved one were being scammed?
Our client is working to protect people from #ClairvoyantScams 🕵️
We’re proud to help raise awareness of this issue – which included this week’s piece on ITV This Morning 📺
5
6
Have you made impressive strides towards #decarbonising your operations in the last year?
Then the Climate Action of the Year category could be for you.
The deadline is 24th April.
Read about 's winning entry:
1
1
A pleasure to support and his new environmental innovator as they announce a cross-sector collaboration and funding from to explore #sustainable alternatives to #peat. 🐌 🌱
Read more: letsrecycle.com/news/waste-cou
Quote Tweet
I am delighted to announce that @AddSizzle has secured our first investment to smooth the transition from the use of peat in horticulture to more #sustainable alternatives. Our collaborative approach is backed by 15 organisations from a range of sectors sizzle.org.uk/our-experiment… Show more
1
2
We're over the moon to have been shortlisted for the , one of the PR industry's most prestigious accolades 🏆
The shortlist is in the Environmental Campaign category for our work with the incredible on their #EatYourPumpkin campaign tackling #FoodWaste🎃
1
1
3
1,200 UK businesses are certified and part of a movement to transform our economic system.
We’re on the path to becoming #BCorp accredited and are looking forward to joining forces with even more organisations who are committed to creating a better world.
#BCorpMonth
1
3
8
Congratulations to the following on making the shortlist in one or more of our Campaign categories: (1/6)
read image description
ALT
2
10
15
Show this thread
📊 More niche targeting via influencer campaigns will be possible as the quality of data becoming available gives a more detailed and nuanced picture of audiences beyond generational stereotypes.
Show this thread
👪 The demographics that influencers can reach are broadening, opening up new opportunities for brands to reach wider demographics on diverse channels using a greater variety of influencers.
1
Show this thread
📹 Video content is becoming even more important within the space. People are consuming video content more and more and for longer durations. If you want to boost your visibility, it’s essential to create video content for social media, as the algorithm favours this medium.
1
Show this thread
👩#VirtualInfluencers and #avatars will become more ubiquitous as the spending power of #GenZ and #Alpha consumers grows, as these audiences have seen them from an early age and will be more responsive to their use.
1
Show this thread
🎤 Purposeful #influencer content will continue to engage audiences. Using a tone of voice that addresses audiences’ concerns about contemporary challenges – like the cost-of-living and climate crises – with sensitivity and authenticity will land best with audiences.
1
Show this thread
Should you be using #influencers in your #SocialPurposeCommunications?
As 's handy new report illustrates, the answer is probably YES.
Check out the whitepaper and our key takeaways below 👇
influencerintelligence.com/insights/T8p/8
1
1
Show this thread
Hooray, The Eurekas 2023 has launched!
This is the 2nd year that Barley is supporting with this inspiring and creative campaign.
So excited to see the entries, especially given how great last year's submissions were: theeurekas.co.uk/get-inspired/
Stay tuned for more...
Quote Tweet
The Eurekas 2023 is officially open. This UK-wide competition challenges students to answer the question: How does physics power your passion?Whether you’re a student, teacher, parent or carer, there are a number of ways that you can get involved theeurekas.co.uk/submissions-20
theeurekas.co.uk/submissions-20
1:27
1.1K views
Have you been involved in a successful #CommunityPartnership project recently?
It's time to tell the world about the impact you've made!
In 2021, refugee charity won a with and
Get inspired:
1
2
📢 OUR EARLY BIRD DISCOUNT ENDS MIDNIGHT TOMORROW! 📢 Get your entry in + receive 20% off using code GGA_EARLYBIRD2023 at checkout buff.ly/3J76gTk If your org is doing #GlobalGood for people + planet, and delivering purpose-led #CSR activities, then enter today!
1
2
Contact us on here or at hello@barleycommunications.co.uk if you need some guidance in any of these areas 💻
Show this thread
👉 In the latest algorithm updates, social platforms are tightening up on the content they display to users. Videos should be 30 seconds or less, businesses should be driving conversation, and alt text and keyword input is more important than ever before.
1
Show this thread
👉 #Influencers are becoming increasingly important for social media marketing. 60% of businesses globally believe influencer-generated content performs better than branded posts.
1
Show this thread
👉 Businesses should be meeting WCAG 2.0 Level AA compliance for #accessibility, ensuring websites are useable for the majority of people with or without disabilities.
1
Show this thread
Yesterday at our monthly B-Hive some of our brilliant team members presented on social media content creation, working with #influencers and #accessibility in communications. Some key takeaways below that might be helpful for your organisation 👇
read image description
ALT
2
5
Show this thread
🎥A great day shooting with , and inspiring to hear representatives from the Movement talk about the progress that’s been made in their communities #SystemsChange
Stay tuned for final cuts soon! 🎥
1
4
We are buzzing after being shortlisted for Comms Agency of the Year at the UK Green Business Awards 🏆
An honour to be named alongside those driving the transition to a #SustainableEconomy.
Thank you and congrats to the other finalists. Roll on 29th June! 🎉
1
1
We're excited to be supporting and the #CircularEconomy to promote #LondonRepairWeek through polling, a news story, and targeted media outreach.
Londoners here’s how to waste less and #reuse 🟢 #repair 🪡 #share 👐 and #recycle ♻️ more.
3
This #BritishScienceWeek, we are beyond excited to be working with and the #IOPLimitLess campaign for the 2nd year running to help promote #TheEurekas - challenging stereotypes around physics and encouraging students in the UK and Ireland to see physics differently💥
Quote Tweet
The Eurekas is back— our annual #competition that inspires students aged 11-16 in the UK and Ireland to see #physics differently. 
Sign up to the newsletter to be notified when the competition officially opens on March 27th bit.ly/3Jd5KSJ
Sign up to the newsletter to be notified when the competition officially opens on March 27th bit.ly/3Jd5KSJ
0:09
408 views
1
2
Did you know that the rewards outstanding, purpose-driven leaders and teams?
In 2021, 's Director, Matthew Owen, was recognised for his immense contribution to rainforest protection.
Could this be you?
Read more:
1
1
Great read this #FoodWasteActionWeek from about running high-impact food waste campaigns.
We have loved providing comms support for their #CommunityFridgeNetwork over the past few years and seeing the positive impact these are having on local communities.
1
We couldn’t think of a more worthy winner than for their game-changing Refill campaign and app which won a Global Good Award in 2018. Since then, they’ve scaled from 200 refill stations in the UK to 32,000, and a total of 300,000 refill stations around the world
Quote Tweet
Throwback Thursday! Another reminder of how incredible our #GlobalGood #Awards winners are + provide inspo if you're thinking of entering 
Today, it's @Refill + their campaign to help us live with less plastic. Could YOUR organisation join their ranks? buff.ly/3UyzY7t
Today, it's @Refill + their campaign to help us live with less plastic. Could YOUR organisation join their ranks? buff.ly/3UyzY7t
I can testify that the Barley model is brilliantly supportive of women wanting to balance family with building their careers 💚 (and men of course)
Quote Tweet
How can the #CommsIndustry support talented women to build their careers?
We designed the Barley model to do just this, offering flexible and #RemoteWorking from the start
This #IWD, we’re encouraging the industry to embrace modern working practices that don't exclude talent
1
1
How can the #CommsIndustry support talented women to build their careers?
We designed the Barley model to do just this, offering flexible and #RemoteWorking from the start
This #IWD, we’re encouraging the industry to embrace modern working practices that don't exclude talent
2
6
There's still time to sign up for our International Women’s Day free virtual masterclasses! We'll be sharing the knowledge and expertise of women in the Market and the wider food industry. The sessions are free to attend & everyone is welcome! Sign up🔗bit.ly/3KGNIur
5
10