People make fun of startups pitching as “X for Y” (“Uber for hotels”, “Fitbit for cows”) but it is useful. Investors hear a lot of pitches. On average, if you don’t give a memorable lossy compression of your pitch, the audience will walk away with their own worse compression.
Heh, this is a real company. This phrase has been stuck in my head since which I think speaks to the form.https://www.techinasia.com/cowlar-ycombinator-winter17 …
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