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Audience-building is all about focus. That extends to the "roles" that we play: some are creators, others comment, some curate, and some connect. Being good and consistent at one of these roles will make audience-building much easier. So, which one is YOUR role?
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I asked people about which of these they think they are. Very interesting results: creators make up the majority, with connectors being quite rare. Food for thought!
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As a professional user of Twitter, which of these four archetypes do you see yourself as the most? (You're likely more than one of these, but which one is the primary one you want to be seen as?)
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Yesterday, I talked about ANOTHER limit we can impose on our journey to be more effective: picking and sticking with a niche audience.
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Focus is the key to audience-building, no matter if it's focusing on one particular kind of content or being consistent. Focusing on serving the right people —and ONLY those people— is equally essential. Here's what to keep in mind for niche audiences.
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And if you think these videos are interesting, please check out my freshly started YouTube channel where I post them every day! Also, please consider retweeting the original tweet if you liked the video.