I don't know exactly when the term "action figure" got established but it was after this
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Replying to @arthur_affect @AnaMardoll
They don't bring it up directly in the movie but it's notable that in Toy Story Woody is a "doll" and Buzz is an "action figure" Woody's body is soft fabric and Buzz's is hard plastic
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Replying to @dovergirl95 @AnaMardoll
Yeah I read this annoying business advice book a long time ago by this guy who talked about watching his kids fight over their Power Rangers toys His son insisted they were "action figures" and his daughter said they were "dolls"
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And the dude said "Ironically, I was one of the marketers involved in the first meetings we had with execs at Hasbro where we were trying to make the term 'action figure' happen with GI Joe Not to bore my kids or you with the history but it took decades"
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"Obviously, the basic definition of an action figure is that it's the same thing as a doll, but marketed to avoid the stigma around dolls so boys would buy them The distinction is arbitrary But you can't say that to a couple of kids"
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"Especially when they can clearly see the two are identical except for their color So I did the only thing I could do 'Billy, your Power Ranger is an action figure, because it's red Tina, your Power Ranger is a doll, because it's pink'"
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that’s a fascinating anecdote, do you remember the book?
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Not off the top of my head, sorry
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