Here's a fun thought experiment -- which current big tech company do you think will eventually, a hundred years from now, lose control of their trademark and have it genericized
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(Famously, Apple Records was arguably far too aggressive with their enforcement of this deal, suing Apple Computer every time they did anything even tangentially related to music, like making it possible for a Macintosh to play MIDI files But you know, fuck Steve Jobs)
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And as silly as it seems to those of us who don't remember Apple Records actually doing anything other than milking money off of trademark lawsuits since before we were born, creating iTunes was pretty obviously a blatant violation of the deal
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