The issue is that the price of buying a physical book to lend in circulation and the price of an ebook lending license are different - the latter is much higher - because an ebook can be lent many more times to many more people than one physical book and depresses sales more
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It's the REALLY charismatic indie creators who manage to flourish in the Brave New World, being able to get rich on Kickstarter or Patreon depends a lot more on being a good self-marketer than doing the work
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It's the "mid-tier" content creators who basically don't exist anymore with the hollowing out of publishing It used to be relatively common to crank out passable genre fiction as a middle class job, that's rapidly dying out
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