Ok, explain something else to me about stocks: the company issues stocks, usually an an IPO, sometimes other times, basically taking out a loan, yes? Why does it then matter to the company how much those shares are worth in the future? Why does it care what it's trading at?
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When negotiating compensation, how much an employee asks for in cash vs equity is a whole signaling thing - at the executive level it's a matter of holding yourself responsible for how well the company does, the stockholders want you to have skin in the game
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Can't you just sell your equity for cash and not tell anyone?
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