A corporation doesn’t need to profile me to tailor for my needs; my phone can do that without communicating my data to anyone else (just put the algorithms on the devices).
“We must profile you to provide a personalised experience” is simply a lie.
#SurveillanceCapitalismhttps://twitter.com/krislindvall/status/978514918273101824 …
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i agree, but the lines might blur. E.g. in order to enable google maps to detect a traffic jam, movement data from many smart phones on the track are needed. It might be possible to collect and use this information in a privacy friendly way, but it is just one example.
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Another example would be speech recognition. You need a lot of training data to make it work. If everyone has to train it's own devices this might not work. There might be ways to provide the training data in a privacy friendly way, but again a example where it is not that easy
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To finish with a positive example. I have a smartwatch syncing all data only with my smartphone thanks to Gadgetbridge and in the future maybe with my Nextcloud. That's a example where "keeping data only for yourself" works great.
End of conversation
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