Facebook *is* a malicious actor.
Until you understand this, the rest of your analysis is based on a false premise and thus moot.
#surveillancecapitalismhttps://twitter.com/YohkoHatada/status/973281920548327425 …
Read the analysis. It assumes Facebook is trying to do the right thing and is a force for good in the world. When you remove that base assumption, you see that the externalities attributed to external “bad actors” are merely symptoms of its core business model.