Apps are not the same as cigarettes, this is true. Cigarettes do not track you and compile intimate details about every aspect of your life. They don’t then use that insight to profile you, manipulate your behaviour, filter your reality, & make decisions that affect your life.https://twitter.com/nireyal/status/969219281983549440 …
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… 4. To understand the Big Data playbook, study the Big Tobacco playbook. The historic progression of tactics has many parallels. It’s a good guide to understanding where the industry is and where it’s heading. </end>
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