I've never been a Harari fan, but this just scales new heights in vapid prophesizing. Briefly, human notions of free will are obsolete (or even dangerous!) because AI will get to the point it can influence us into doing or buying anything.https://www.theguardian.com/books/2018/sep/14/yuval-noah-harari-the-new-threat-to-liberal-democracy …
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To be fair, the argument in the latest book is not that we will outsource decision-making to ad companies but rather that algorithms will know us much better than we know ourselves. The full argument in the book is extremely persuasive and frankly hard to refute.
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And once the algorithms are that good and deliver provably better predictions, why not then just let them tell us what to do? A rudimentary example today is allowing Google Maps do the navigation since it knows the traffic jams/bottlenecks in real time.
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As much as I don't like appeals to authority, I think some fields (at this point) need a 'license to comment and write about'. AI is one of them. So is advertising tech.
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Taking the "you don't seem to know what you're talking about" tack with journalists results in the reply "I've reported on this topic for x years", this oddly circular logic. They play by their own rules, but don't seem to realize those rules are distanced from reality.
End of conversation
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