This is just obviously true, no? Keep in mind: Russian ad spend on Facebook ≠ total Russian election effortshttps://twitter.com/teddyschleifer/status/1058217034184413185 …
Writer at @WIRED. Author of NYT bestseller 'Chaos Monkeys'. Formerly @Facebook, @YCombinator, @GoldmanSachs. Yes, I live on a boat and in a yurt. 

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Dean Eckles Retweeted Teddy Schleifer
This is just obviously true, no? Keep in mind: Russian ad spend on Facebook ≠ total Russian election effortshttps://twitter.com/teddyschleifer/status/1058217034184413185 …
Dean Eckles added,
A nice example of where doing the math — about the scale of Russian ad buys vs. other advertising about the presidential election — helps. It is implausible that a few $100k in ad buys tipped the election. Experts like @antoniogm @dbroockman presumably agree.
Ah, this thread. I've seen this trolled by journalists, who discount what a FB board member might know about FB marketing (while they, of course, are experts). Numbers would be nice. Their ad campaign was puny. Real question is the organic distribution.
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