CEO of wearable body armor company @AdvFirearmAcc shoots self from point-blank range to show product works.
Talk about 'dogfooding'*.
*Silicon Valley term meaning to use your own product as a vote of confidence, from an old Alpo dogfood ad.https://www.youtube.com/watch?v=NEDJI9PhfAM …
Watch until the end. He reveals the bruise. Looks about as bad as a paintball strike on bare skin.
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Oh, you mean past the skin? Maybe. I wouldn't do this.
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It looks like it got pretty bad. I mean, yes, I'm interested, I would buy one, but I would have gone to the hospital to get this checked out after.https://www.youtube.com/watch?v=f_Y8rXMb1qs …
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He's so matter of fact about it. This is awesome. I want to buy one now. Best ad ever.
End of conversation
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