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Also, this is more just personal preference, but since it's a complete sentence, I'm not sure capitalizing the B in buyers makes sense. I tend to think of the options as sentence case (only capitalizing the first letter of the first word) and title case (capitalizing each word).
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To be honest it's not super clear to me.. Something like "We help you speak your buyer's language so you can close more deals" or "When your buyer recognizes themselves in your sales copy you close more deals.. but it's hard to do. That's where we come in.. "
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