Chatting with today about his New World's Fair (which hopes to paint an optimistic, definite vision of the future), I noticed how these projects so often turn to *retro*futurism in art direction. What would a now-rooted, forward-facing hopepunk aesthetic look like?
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It's somehow disappointing that the easiest way to evoke optimistic visions of the future in 2022 is to use visual language from the 50's and 60's.
I guess web3 folks often evoke the future with 80's vaporwave vibes. Not helping, really.
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Yes, aesthetics like this, Turrell, Ando do seem to suit. I wonder what the graphic design equivalent is, other than Brockmann-esque Swiss…

