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andy_matuschak's profile
Andy Matuschak
Andy Matuschak
Andy Matuschak
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@andy_matuschak

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Andy MatuschakVerified account

@andy_matuschak

Wonder, blunder, salve, solve! Working on tools that expand what people can think and do. Past: led R&D @KhanAcademy; helped build iOS @Apple.

San Francisco, CA
andymatuschak.org
Joined November 2007

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    1. Allen Hemberger‏ @dhemberg Jan 24
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      We did the entire thing the same way we'd made our prototype; I did all the scaling and testing in our small apartment kitchen. I felt working this way was important: I want these recipes to be easy to make at home, and what better way than to make all of them in a home kitchen?pic.twitter.com/UPeZ7NRo2O

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    2. Allen Hemberger‏ @dhemberg Jan 24
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      I felt the same about ingredient sourcing; when I could, I would try to use ingredients we could find online or in our local supermarkets, rather than doing special-order stuff through The Aviary itself. Here's what that looked like a few months in.pic.twitter.com/AY5p0ILie3

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    3. Allen Hemberger‏ @dhemberg Jan 24
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      (...and here's what it looked like after Sarah gently asked me to please clean my shit up or she was going to send the previous photo to Chef.)pic.twitter.com/cIGhAJ1Mxe

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    4. Allen Hemberger‏ @dhemberg Jan 24
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      The recipes themselves were super-fun to make, and scaling them all down myself forced me to learn how to taste and evaluate them. I brought each version of each drink in to the chefs to let them taste a couple times per week.pic.twitter.com/G13AeSS7nX

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    5. Allen Hemberger‏ @dhemberg Jan 24
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      I ended up making most drinks several times before getting them to a point where we all agreed they were delicious.pic.twitter.com/9y4sDRtKO8

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    6. Allen Hemberger‏ @dhemberg Jan 24
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      In doing this back-and-forth, we ended up expanding the scope of things dramatically; what started as a book with about 30 recipes grew into one with over 120 or so. There's some pretty fun stuff we developed just for the book (things that were never served in the restaurants).pic.twitter.com/cwdWdRb8WH

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    7. Allen Hemberger‏ @dhemberg Jan 24
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      Anyway, I'm excited today because we've gotten a big box of proofs from our printer and are putting the finishing touches on things before pushing "go" on our big print run. We're debating a few different cloth-cover slipcase options...pic.twitter.com/fAnRqUcT9V

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    8. Allen Hemberger‏ @dhemberg Jan 24
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      ...and a few interesting cover treatments (we're working on a textured cover that has sort of a glassy "varnish" over the hero drink, so that the whole thing is fun to touch).pic.twitter.com/tDm14uqNgJ

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    9. Allen Hemberger‏ @dhemberg Jan 24
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      Sarah just finished up the end sheets (the two pages that secure the main book block to the cover itself). I generated the linework in Houdini – a combination of Tessendorf waves and a fluid simulation – and she hand-painted the ice cubes and the water textures)pic.twitter.com/Ik5GPyzlqp

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    10. Allen Hemberger‏ @dhemberg Jan 24
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      Anyway, we aim to have it ready to ship within the next few months, and are very excited to share it.pic.twitter.com/RHPwHnWqG9

      13 replies 0 retweets 39 likes
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      Andy Matuschak‏Verified account @andy_matuschak Jan 25
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      So!! Pumped!! Thank you for sharing this wonderful story, and huge congratulations to you and Sarah! I really love that you did all the development in your home kitchen.

      9:38 AM - 25 Jan 2020
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