Andrew KimmelVerified account

Hey ⁦@DLoesch⁩! Did you get a chance to read this yet? Would love to hear your thoughts. How to sell a massacre: NRA's playbook revealed https://www.aljazeera.com/news/2019/03/sell-massacre-nra-playbook-revealed-190325111828105.html …

2) Smear gun-control groups. "Shame them" with statements such as - "How dare you stand on the graves of those children to put forward your political agenda?" This was the advice of the @NRA

3) In meetings at the NRA's Virginia headquarters, officials provided...tips to galvanise public support to change Australia's gun laws and coached...on how to respond to a mass shooting... "say nothing", But if inquiries persisted...an offensive communications strategy.

4) That included deflecting public concern by smearing supporters of gun control. “Just shame them to the whole idea," said/the NRA's public relations team. Then, explaining how the NRA manipulated media coverage/enlist the services of friendly reporters I’m grotesque @DLoesch?

5) Another @NRA tip was to ghost-write columns for pro-gun law enforcement officials. "We pitch guest columns in the local papers/A lot of the times, we'll write them for like a local sheriff in Wisconsin or whatever.

6) “So, we'll help them and they'll submit it with their name on it so that it looks organic. You know, that it's coming from that community. But we will have a role behind the scenes." Real classy stuff @DLoesch