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How do we balance that need with the more immediate imperative to mobilize our people and ensure they stay in long lines, etc (assuming that complacency hurt us in 2016 and could again)?
It is absolutely congruent. What mobilizes is social proof (we are turning out in record numbers, x group is voting like never before) and not threat and fear. Tons of data - survey and field - that telling people that their kind of person is doing x makes them wanna do x.
Right, but isn’t there a difference between “everybody is voting” and “everybody is voting for Biden”, in terms of mobilizing effect?
Fair distinction. For sure. But what we’re seeing is that making voting for Biden seem the IT thing to do makes it the IT thing to do.
What I’m suggesting is NOT we got this, we’re good! But rather, count on us we’re turning out in record numbers as voters and to demand every vote is counted, join us.
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