@alicenwondrlnd Partners to practitioners and proj managers. A single point of contact for the client. Handle commercial negotiations.
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@alicenwondrlnd because clients want one experienced contact point who understands both businesses.0 retweets 1 like -
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@alicenwondrlnd The best think more like practitioners than salespeople. We've had a few practitioners who have become AMs and vice versa.0 retweets 1 like -
@PhilipMorton & that requires them to be quite outward looking, understand the way an org ticks... how it makes decisions.0 retweets 1 like -
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This morning
@alicenwondrlnd asked “Why do agency account managers exist”? Here are my thoughts on the subject. http://www.andybudd.com/archives/2016/01/why_do_agency_account_managers_exist/ …1 retweet 8 likes - View other replies
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@andybudd@alicenwondrlnd I think the best AMs are performing an essentially diplomatic function and essential on larger engagements.1 retweet 0 likes -
@cleverdigit@alicenwondrlnd agreed! They're the design equivalent of a diplomatic mission!0 retweets 0 likes
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@alicenwondrlnd I'd say various but scaling creativity usually requires organised communication & process - that's easier hired than taught0 retweets 1 like -
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@alicenwondrlnd but sadly easier is rarely better. I'm an organised designer who enjoys wide responsibilities of production. Many aren't.0 retweets 1 like
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Alison Austin
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