I like the @Gillette commercial.
I agree that it's strange for 117 year old company to take a stand now on a social issue, but this is the new world of brand we now live in (and we're not going back). All the new D2C brands know who they are and what they stand for. Why?
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i feel like we already know the answer and it looks like preppers
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Progressives by TVs and cellphones too, right?
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And how is Gillette ad any of those, especially the last 2?
End of conversation
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@profgalloway broke this v topic down on the most recent Pivot podcast w@karaswisher; it makes a lot of economic sensehttps://twitter.com/profgalloway/status/1086381495030292481?s=21 …Thanks. Twitter will use this to make your timeline better. UndoUndo
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Nike’s ad hit the mark, Gillette’s missed it by a long shot. For example, We Believe, with 7 million less views than Dream Crazy, has received *50* times as many dislikes: 1,100,000 in total. How that will affect its bottom line remains to be seen, but surely it can’t be good?pic.twitter.com/bFZhj3j7lq
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