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Prikvačeni tweet
"The AIM of marketing is to know and understand the customer so well the product or service fits him and sells itself." - Peter Drucker
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There's only one B2B-optimized system for the front end of innovation... it's New Product Blueprinting. Registration is open for our 2-day course - spring 2020https://bit.ly/2MSBorh
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REGISTRATION is now OPEN - for our VoC courses, Spring 2020 - in Atlanta and Zurichhttps://bit.ly/2MSBorh
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The AIM Institute proslijedio/la je Tweet
THANK YOU
@MarcGuberti Janet McKee of@sanaview for the podcast on her book "Stress Free Millionaire"#product people - listen to this - RT this - it's the best 36 minutes you'll spend today I should listen to this once per month for the rest of my life#JTBDPrikaži ovu nitHvala. Twitter će to iskoristiti za poboljšanje vaše vremenske crte. PoništiPoništi -
Be very nervous about “confirmation bias.” Most B2B companies have NPD processes designed to let this bias run rampant. https://theaiminstitute.com/video/insist-on-data-driven-innovation/ …
#B2B#innovation#prodmgt#productmanagement#JTBD#NPDHvala. Twitter će to iskoristiti za poboljšanje vaše vremenske crte. PoništiPoništi -
How has the modern age of marketing changed
#B2B sales? Check out these eight steps for B2B sales excellence in the era of content marketing.https://bit.ly/2spTKtPHvala. Twitter će to iskoristiti za poboljšanje vaše vremenske crte. PoništiPoništi -
Are there some unique aspects to the B2B product manager org? ...why yes... yes there are. https://bit.ly/2Xas6ff
#productmgt#productmanagement#jtbd#b2bproductmgt#b2b#productmanager#b2bproduct managerHvala. Twitter će to iskoristiti za poboljšanje vaše vremenske crte. PoništiPoništi -
Most B2B companies are far too “relaxed” about their product launches. Here’s a good roadmap: The Right Product delivered to the Right Market using the Right Message through the Right Media. https://theaiminstitute.com/video/launch-your-products-explosively/ …
#B2B#innovation#prodmgt#productmanagement#JTBD#NPDHvala. Twitter će to iskoristiti za poboljšanje vaše vremenske crte. PoništiPoništi -
Dr.
#Demming had the right idea about so many things. How can we apply his thinking to#innovation?https://bit.ly/2XESFbkHvala. Twitter će to iskoristiti za poboljšanje vaše vremenske crte. PoništiPoništi -
What does it mean to "Optimize for each
#B2B market’s unique nature?" https://bit.ly/32GTBhp#b2binnovation#b2bmarketing#b2binnovationHvala. Twitter će to iskoristiti za poboljšanje vaše vremenske crte. PoništiPoništi -
Successful new product development is all about avoiding errors of omission and commission. The first error is failing to uncover customer needs, and the second is pursuing the wrong needs. https://theaiminstitute.com/video/avoid-errors-of-commission/ …
#B2B#innovation#prodmgt#productmanagement#JTBD#NPDHvala. Twitter će to iskoristiti za poboljšanje vaše vremenske crte. PoništiPoništi -
Treat technology development and product development differently. The former is science-facing and turns money into knowledge. The latter is market-facing and turns knowledge back into money. https://bit.ly/32l6XAG
#B2B#innovation#prodmgt#productmanagement#JTBD#NPDHvala. Twitter će to iskoristiti za poboljšanje vaše vremenske crte. PoništiPoništi -
Product managers, B2B leaders, and marketing pros everywhere! Courses in New Product Blueprinting are coming to Atlanta and Zurich: https://bit.ly/2MSBorh
#npd#innovation#marketing#productmgt#productmanagement#b2bHvala. Twitter će to iskoristiti za poboljšanje vaše vremenske crte. PoništiPoništi -
What are the
#inputs to#innovation for#B2B?https://bit.ly/2MJOAQdHvala. Twitter će to iskoristiti za poboljšanje vaše vremenske crte. PoništiPoništi -
B2C suppliers use customer interviews to gain insight. B2B companies should do this AND to build B2B customer engagement. https://theaiminstitute.com/video/engage-your-b2b-customers/ …
#B2B#innovation#prodmgt#productmanagement#JTBD#NPDHvala. Twitter će to iskoristiti za poboljšanje vaše vremenske crte. PoništiPoništi -
It's always time... to build up the product manager organization https://bit.ly/2Xas6ff
#productmgt#productmanagement#jtbd#b2bproductmgt#b2b#productmanager#b2bproduct managerHvala. Twitter će to iskoristiti za poboljšanje vaše vremenske crte. PoništiPoništi -
The best time to build your B2B product manager organization was five years ago. The second best time is now.https://bit.ly/2Xas6ff
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3 phases of product development: front-end, development, and launch. You resolve technical risk in the development stage. Most resolve commercial risk during the launch stage. Big mistake. https://theaiminstitute.com/insights/blog/videos/page/2/ …
#B2B#innovation#prodmgt#productmanagement#JTBD#NPDHvala. Twitter će to iskoristiti za poboljšanje vaše vremenske crte. PoništiPoništi -
You don’t want to be surprised in most of business… overseeing production, traveling for business, building a facility. The one exception? You do want to be surprised when innovating. https://theaiminstitute.com/video/let-customers-surprise-you/ …
#B2B#innovation#prodmgt#productmanagement#JTBD#NPDHvala. Twitter će to iskoristiti za poboljšanje vaše vremenske crte. PoništiPoništi -
Do we need to have the talk? Let's have the talk. Maximize shareholder value is a flawed approach to business.
#b2b#b2bleadership#b2bmarketing#sva#b2bfinancehttps://theaiminstitute.com/organic-growth/maximize-shareholder-value/ …Hvala. Twitter će to iskoristiti za poboljšanje vaše vremenske crte. PoništiPoništi -
4 Key Questions to assess your Customer Insight Capabilitieshttps://bit.ly/2rFzX98
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