Today @kinorafa reminded me that people don’t know (and don’t care) who writes the words for the product. For them it’s all the same experience.
I wrote about it a while back...
#UXWriting #ContentDesignhttps://www.linkedin.com/pulse/writing-off-silos-mario-ferrer …
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Since I stared seeing words as a design material that are part of a system, (thanks, Scott Kubie) it’s been easier to approach others and figure out ways to collaborate better.
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Words are not “mine... my own... my precious” little lines of microcopy. NAH... they’re components that should be interchangeable, reusable, and scalable.pic.twitter.com/8xqtuRJ6lB
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Replying to @ahiteva
I had an "asynchronous content crit" today, on the HTML for Content Designers thing I wrote. It reminded me that we're writing for the user, and not to show off how much we know. Humbling and empowering in equal measure.
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That’s exactly the point
Sarah Winters always says “Generally, people want to understand. Not marvel at your language skills."
Once you realize that (at least for me) a huge weight lifts of your shoulders and you can focus on solving the problem instead of fighting over copy
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