“Unprecedented”
“Now, more than ever”
“There’s no better time to...”
“We’re all in this together”
Any more?
Avoid hugely overused phrases in what you write, they become meaningless very quickly.
Say what you mean, in a fresh way.
#Content #ContentDesign #Comms #CoronaComms
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Replying to @lubes
It can be hard to avoid! I think I've said it to friends and family even. Handily you've created an essential outings head cover with that GIF though!
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Replying to @CakeContent @lubes
I’m with @Lubes here...
Guilty of using “we’re in this together”.
[gif: guilty-faced person puts head in cardboard box]pic.twitter.com/mAOEkaKsLs
5:47 AM - 8 Apr 2020
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